Podcast 19 – An Interview with Rahim Mastafa of SugarboxStudios

Following on from the successful return of the podcast with episode 18 – This episode finds us picking the brains of Cardiff based Sports Portrait Photographer Rahim Mastafa of SugarBoxStudios.

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Today’s interview is something a little different from Ready Steady Pro. The Ready Steady Pro Community and a large body of the listeners are, as you may expect, Wedding and Portrait Photographers. But, Rahim, who describes himself as a Sports Portrait Photographer, photographs – as you’d expect – sportsmen and women, Personal Trainers, Bodybuilders and even Olympic Athletes!

Even if you’re not into Portraiture or if your immediate reaction is that this episode won’t be relevant to you – think again. The fact that we’re talking about a slightly different niche to usual makes this episode no-less relevant to you as Rahim gives us a wonderful insight into his working strategy that includes almost exclusively using social media (Instagram and Facebook in particular) and practically forgoing a website and a blog. This unorthodox approach probably wouldn’t be the advice of many experienced business coaches, but Rahim is going against the grain and this approach is gaining him clients…fast! Despite only having gotten into this niche some 18 months ago and only picking up a camera around 2 years ago Rahim is making his own success and gaining traction and notoriety that many would take a decade to achieve.

Michael says:

“I first came across Rahim when he joined the RSP community on Facebook and saw that he was shooting something slightly different to most – sports, fitness and body building. It was interesting and refreshing to see something new in my news feed. But more than that though Rahim’s personality comes across very well on Social Media and that is something that isn’t always easy to achieve, even if you are being yourself and being genuine. When I saw Rahim post a selfie outside a David Lloyd Gym telling us he had just finished a meeting with them I was intrigued – Rahim seemed like a go-getter who hunted down business and ‘Hustled’. I had to know more and so I invited him on the show. I expected Rahim to be a great guest…but he exceeded my expectations!”

Be sure to stick around to the end to find out how you can appear on the show and get involved and also to hear some shout outs to those who have left iTunes reviews!

You really do need to have your notepad to hand, because the gems are dropped thick and fast in this episode!

Links to most of what is mentioned in this episode can be found below in the ‘Show Notes’ section

Here’s some more of Rahim’s work and be sure to check him out on Social Media where you can find more of his work.

Sit back and enjoy this episode of Ready, Steady Pro! Click the link below to listen / download the podcast.


View In iTunes
Click here to listen to the Podcast
Download this Podcast as an MP3
Watch the Interview on YouTube here
The RSS Feed for this Podcast is: http://readysteadypro.libsyn.com/rss


This weeks Topic

  • Fitness, Sports & Body Building Photography
  • Getting business and finding clients
  • Simple lighting setups make for a better client experience
  • Viral Social Media Strategies – Working where your clients are hanging out online
  • Not really needing or using a website or blog
  • Working for Free
  • Setting up shoots and creating opportunities

Today’s Little Gems

Rahim’s advice this week was simply to go out and make it happen. Organise shoots and fulfill them. Work for free when needed to get a portfolio. Send photographs to magazines and newspapers. Do what it takes to get yourself known and just do the work. We make our own success and we create our own opportunities – so no excuses: go out and do it!


Show Notes / Links


This weeks Hosts

Michael Rammell
Rahim Mastafa

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